Degree
Bachelor (B.A)- Digital Business
Duration
3 Years
Credits
180 ECTS
Study Start
Each September, January, June
Overview
Companies around the globe are looking for skillful experts that can lead them to success through various digital challenges. Whether it’s automating business processes or implementing sophisticated digital marketing funnels, applicants who are comfortable with both business and digital environments stand a better chance of succeeding in the international job market.
Be one of those experts, and unlocking your full potential – along with the potential of the companies you’ll be working for. Establish yourself as a future industry lead and do great things, with the tools you’ll be given in the Digital Business Bachelor’s programme.
The IU programmes delivered to Global Pathways College students provide you with essential theoretical knowledge and focus, above all, on practice-oriented studies designed to best prepare you for your future career. Thanks to our great variety of specialisations you can specialise in the specific areas that match your personal goals.
Entry Requirements
As an applicant with a general secondary school diploma that qualifies you to start university, you’ll be able to start our Bachelor’s degree course straight away without any testing. Depending on your specialisation, if you’re an applicant with a subject-related secondary school diploma, you can either start your Bachelor’s degree course right away or with an entrance qualification.
Study Content
The Digital Business BA programme is designed to give you a complete understanding of business administration, computer science principles, and topics at the forefront of business development: data science, artificial intelligence (AI) and Industry 4.0.
After you have completed a series of courses covering the fundamentals of digital business, you’ll have the opportunity to choose if you want to specialise in the business-oriented aspects, or the digital realm.
Regardless of your choice, you’ll graduate with a strong skillset and analytical tools for building a successful career in the international business world of the future.
Our Bachelor’s degree programme has a modular structure which means that you’ll study specific topics that are divided into modules. Once you’ve successfully completed a module, you will receive ECTS (European Credit Transfer System) points which are internationally recognized.Most modules are worth 5 ECTS points .The following are the modules covered each semester
| MODULES | ECTS |
Business 101 | 5 ECTS |
Digital Future Commerce | 5 ECTS |
Introduction to Academic Work | 5 ECTS |
Introduction to the Internet of Things | 5 ECTS |
Managerial Economics | 5 ECTS |
Software Engineering Principles | 5 ECTS |
| MODULES | ECTS |
Accounting and Balancing | 5 ECTS |
Digital Business Models | 5 ECTS |
Intercultural and Ethical Decision-Making | 5 ECTS |
International Marketing | 5 ECTS |
Requirements Engineering | 5 ECTS |
Introduction to Data Protection and | 5 ECTS |
| MODULES | ECTS |
Statistics: Probability and Descriptive | 5 ECTS |
Collaborative Work | 5 ECTS |
Management Accounting | 5 ECTS |
Database Modelling and Database Systems | 5 ECTS |
Online Marketing | 5 ECTS |
Agile Project Management | 5 ECTS |
| MODULES | ECTS |
Mathematics I | 5 ECTS |
Data Analytics and Big Data | 5 ECTS |
Statistical Computing | 5 ECTS |
Deep Learning | 5 ECTS |
Business Intelligence | 5 ECTS |
Project: Business Intelligence | 5 ECTS |
| MODULES | ECTS |
Product Development in Industry 4.0 | 5 ECTS |
Seminar in Current Topics in Digitalisation | 5 ECTS |
Corporate Finance and Investment | 5 ECTS |
Design Thinking | 5 ECTS |
Smart Product Solutions | 5 ECTS |
| MODULES | ECTS |
ELECTIVE | 10 ECTS |
Leadership 4.0 | 10 ECTS |
Entrepreneurship and Innovation | 5 ECTS |
Bachelor Thesis | 5 ECTS |
Bachelor Thesis & Colloqium | 10 ECTS |
Careers
As a Digital Business graduate, you’ll have plenty of career options in the e-commerce world, or in traditional companies looking to increase their global reach. Benefit from your familiarity with technology and business, and work as a Data Scientist or a Digital Consultant.
Dual degree with London South Bank University
With the IU and LSBU (London South Bank University) dual degree track, you get a unique opportunity – you can choose if you want to graduate with both a German and a British graduation certificate, without any extra academic requirements. The study programmes at IU and at LSBU are coordinated and therefore equivalent to each other.
Start your studies at IU, and if you want to apply for your British certificate* all you have to do is send in your application and pay the registration fee. You’ll then be awarded a degree from LSBU following your graduation if all of your study requirements have been fulfilled successfully.
About LSBU
London South Bank University is well-known for its impressive internationality, as testified by over 18,000 students from more than 130 countries. Similar to IU, LSBU has also been awarded multiple awards and praised for its focus on improving graduates’ career opportunities.
Our cooperation was born out of one goal: to help you get the best jobs in the world with a dual degree
Mode of study
At Global Pathways College,students can complete the program in either Online or Blended delivery formats.
Apply Now
We’re here to help and answer any question you might have. We look forward to hearing from you
We’re here to help and answer any question you might have. We look forward to hearing from you
